New susu logo
Anonymous submitted on
Wednesday 14th October 2020
Complete
Can you explain what's with the new SUSU logo? What does it represent? Why was it done? Why the student body wasn't consulted? And whether the new logo has an associated cost with creating it?
Thank you
Answers
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Olivia Reed submitted on
Friday 4th December 2020
Complete
Hi,
Thanks for the submission. The SUSU logo now includes our three new values - Stand Strong, Join Together, & Take Responsibility.
This was part of a large strategy piece, looking at our values, vision, mission and purpose; that we have been working on for the past few months.
As part of this strategy work we conducted several student consultation sessions.
The strategy and brand work was all done internally and didn't involve any additional expenditure. We are also doing a phased introduction of the new branding, such as in our welcome events, beginning with digital.
We have run a few Q&A sessions on the strategy and brand, but if you weren't able to attend recording are available. Alternatively if you have any more questions feel free to drop me a message at bit.ly/OliviaTeams
Thanks,
Olivia